Grandma Jindřiška is looking for a birthday present for her granddaughter Týna. In a tucked-away shop belonging to the mysterious shopkeeper Damir, she accidentally discovers a chest full of plush dolls. Even though they are supposedly not for sale, Jindřiška persuades Damir and buys one for Týna.
But the dolls hide a secret – they are not ordinary toys, they are cuddlies! When you hug them and say a spell, they activate and come to life for twenty-four hours. However, you need to remember three terribly important rules, otherwise a disaster will happen.